Property Sales Intelligence.
Built for Builders.
ICONLAY is the property sales intelligence platform for real estate developers.
Qualify serious buyers faster. Reach global audiences in their language. Surface booking intent before your competitor does.
Deployed on a builder project in 48 hours. No cameras. No studio.
Five integrated modules power the platform — TOUR · VOICE · SCORE · QR · RENDER
Trusted by developers launching residential projects from ₹10Cr to ₹500Cr.
Modern buyers expect digital-first experiences.
Most builders are still selling with PDFs.
The gap between what buyers expect and what builders deliver is structural — not a staffing problem, not a budget problem. ICONLAY closes it with precision engineering.
NRI Buyers Evaluate Online Before Committing
NRI buyers research properties extensively before traveling. A static brochure website cannot hold a high-intent buyer evaluating your project at midnight from Dubai or London.
Sales Teams Work Blind
Without behavioral data, every lead looks identical. Your team spends equal time on a 12-second visitor and a 12-minute buyer who is ready to book. That is a qualification problem, not a people problem.
Pre-Launch Inventory Goes Unbooked
Construction cycles run two to three years. Without photorealistic renders and an immersive walkthrough, pre-launch momentum evaporates. Off-plan sales demand an off-plan experience that inspires confidence.
Every Offline Medium.
Now Measurable.
One QR code bridges offline media and your AI sales platform. Hoardings, newspaper ads, site gates, brochures — each one becomes an entry point into a live property walkthrough with AI voice support and intent scoring.
Unified Across Every Medium
One QR deployment covers all offline channels. Hoardings, flex banners, newspaper ads, brochures — each opens the full AI tour on any phone, instantly, without an app.
Per-Location Attribution Intelligence
Assign a unique QR to each placement. Understand which hoarding, which road, and which medium drives the highest buyer engagement — with session-level data per source.
Zero-Friction AI Activation
No app. No login. The buyer scans and enters the walkthrough directly. ICONLAY VOICE responds in their language — Hindi, English, Arabic — from the first second.
Real-Time Intent Routing to Sales
When a scan triggers a booking intent signal, your sales team receives a WhatsApp alert with the buyer's ICONLAY SCORE, source location, and contact data — within 30 seconds.
QR Campaign
on Intent Signal
Required
Three layers.
One complete intelligence stack.
ICONLAY is architected as a compound intelligence system. Each layer functions independently — and amplifies every layer beneath it. Developers gain an experience engine, a qualification layer, and a behavioral analytics core in a single deployment.
ICONLAY TOUR
Experience Layer
Your existing property photos become a cinematic, room-by-room walkthrough. CDN-delivered globally. Mobile-first. Embeds on any existing website in under 60 seconds. Delivered within 48 hours — no camera crew, no studio visit required.
ICONLAY VOICE
Intelligence Layer
A conversational AI agent embedded into every walkthrough. Handles price, EMI structure, possession timelines, and NRI eligibility questions — in 25+ languages, continuously. Routes to your sales team automatically when a buyer signals booking intent.
ICONLAY SCORE
Analytics Layer
Every session generates a score from 0 to 100 derived from 15+ behavioral signals — time-per-room, interaction depth, query patterns, and return visits. Room-level heatmaps. Geographic breakdowns. Automated WhatsApp alerts when a buyer's score crosses 80. Your team calls the right people first.
Seven modules. One property sales operating system.
Immersive Walkthroughs
Existing property photos are transformed into cinematic, room-by-room walkthroughs. Mobile-first. CDN-delivered globally. Embeds on any site in under 60 seconds.
Multilingual AI Voice Agent
Conversational AI handles price queries, EMI calculations, possession schedules, and NRI eligibility in 25+ languages — including Hindi, Arabic, and Mandarin. Escalates automatically on booking intent.
QR-to-Tour for Offline Media
A single QR on a hoarding or newspaper ad opens the full AI walkthrough instantly. Track which offline placement drives qualified engagement. No app. No login. No friction.
Real-Time Lead Scoring
Every session scored 0–100 across 15+ behavioral signals. When a buyer crosses 80, a WhatsApp alert reaches your team within 30 seconds. Your pipeline, prioritized automatically.
Room-Level Buyer Heatmaps
Visualize where buyers spend time and where they disengage. Use session heatmaps to improve property photography, sharpen ad targeting, and reduce drop-off in future campaigns.
Pre-Construction 4K Renders
Submit a floor plan. Receive photorealistic 4K renders within 48 hours. Begin selling off-plan inventory before construction starts. No render studio or 3D agency required.
AI Virtual Staging + Social Reels
Vacant units are virtually staged in multiple interior styles — Modern Luxury, Traditional Indian, Contemporary. Auto-generate 30, 45, and 60-second reels for Instagram, YouTube Shorts, and TikTok directly from walkthrough footage. One project. Continuous content pipeline.
One qualified lead more.
Changes the math
entirely.
The economics are simple. Better lead qualification means your sales team spends time on buyers who are ready to book — not every visitor who submitted a form. In a typical scenario, a single additional unit closed through improved qualification can cover the cost of multiple ICONLAY deployments.
View Pricing & ROI →What happens after ICONLAY goes live.
Three measurable outcomes that change how your sales team operates — from day one of deployment.
More Qualified Buyers
AI voice agents answer buyer questions instantly in 25+ languages. Serious buyers stay engaged longer and signal booking intent faster.
Sales Teams Prioritize the Right Leads
ICONLAY SCORE ranks every visitor from 0–100 using behavioral signals. Your team focuses on buyers most likely to book.
Offline Marketing Finally Becomes Measurable
QR-to-tour technology connects hoardings and newspaper ads to real buyer sessions, revealing which placements generate qualified demand.
Your next qualified buyer is
evaluating projects right now.
Every day without behavioral intelligence means your sales team prioritizes the wrong leads first. ICONLAY deploys in 48 hours — no camera visit, no studio shoot, no development sprint required.